25 September 2007
An interesting statistic that I heard the other day was that “75% of buying decisions are based on emotions.” This is more true than we think, and it’s applicable to all forms of marketing.
I could go on and on about Maslow’s Heirarchy of Needs and how it pertains to marketing. Infact, I probably [...]
15 September 2007
It’s everywhere. Everything around you is coated in a thick shell of it. It’s a residue left by our words and our ideas and our emotions. It’s one of the first things we see when we wake up. It’s one of the last things that plays with our mind as we go to sleep. It’s [...]
9 September 2007
Economics has always interested me, but not enough to pursue a career in it. Much like any system of checks and balances, the very nature of economics is fluid and easily manipulated, though often with results not planned for. I’m gonna quote Newton on this one: “To every action force there is an equal, but [...]